Selected work / Website and identity

Agricola Bignami.

An identity that tells the company’s story, from the first pencil line to the website. Helping the business recognise itself, reach people and give its products room.

  • A custom-drawn logo
  • A coordinated visual identity
  • Products and values in focus
  • Desktop and mobile website

Design and development · Tiziano Fracas / Yellow Lab

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01 / The starting point

Telling the story
of everyday work.

A farm has a story, a place and products to share. The project connects these elements in a recognisable presence.

I worked on the logo and website, building continuity between the mark, images and information useful to people looking for the farm’s products.

Original first pencil sketch of the Bignami logo.
01 / Sun, fields, harvest.
Second sketch: developing the logo lines.
02 / Refining the mark.
The final Agricola Bignami logo.
03 / The identity takes shape.

02 / The mark takes shape

Before the screen,
the pencil.

Sun, fields and harvest enter the sketches. The mark develops through lines, becoming the logo that accompanies the company’s communication.

The process stays visible: from a hand-drawn idea to the company’s identity.

03 / A shared language

The website continues
the story.

Product images have room to breathe. Information about the business, its values and where to find the shop guides the visit.

The visible result is continuity between identity and online presence: the mark introduces the farm, while the website helps people discover its work and products.

Visit the Agricola Bignami website

The thread through the project

An identity moving
from paper to screen.

Logo and website are parts of the same project. The medium changes; the company remains recognisable.

From here, together

What would you like
to work better?

Tell me about your work and what you have in mind. The first conversation is free and lasts 15 minutes.

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